Autodesk Showcase Helps Bentley Motors Limited Create and Review Digital Prototypes
Last Updated on Wednesday, 8 December 2010 09:21 Written by DCD Admin Wednesday, 22 October 2008 09:21
Car Manufacturer Predicts Faster Development of Design Options for More Informed Decision Making.
Bentley Motors Limited is the latest prestige car manufacturer to choose Autodesk (NASDAQ: ADSK) software. The world-renowned firm, famous for its engineering and craftsmanship, has licensed Autodesk Showcase Professional software and predicts that it will almost halve the time required to create digital prototypes.
Jeff King, Digital Data manager at Bentley, said that he was looking for a software application that would enable concept designers to create images of the highest quality for faster and more informed decision making. “Being able to create accurate, realistic rendered images in this way gives us the opportunity to review designs and test the market at an earlier stage without physical prototypes,” he said. “We are constantly looking at ways to make this process more efficient, and we believe that Showcase will help us streamline workflow while still offering the best visual experience possible.”
“Increasingly, car manufacturers are recognizing the benefits of being able to offer design options that accurately reflect lifelike materials, lighting and environments at the concept stage,” said Manish Amlani of Autodesk reseller Majenta Solutions UK, who secured the deal with Bentley. “Showcase enables users to do this and then review concepts in real time, so customers can make key decisions efficiently and economically.”
Autodesk Showcase visualization software, part of the Autodesk Solution for Digital Prototyping, creates accurate, realistic imagery from 3D CAD data to enable interactive, real-time design reviews in the highest visual quality.
Learn MoreDesign Technology Leader Sponsors Key Events and Showcases European Automaker Success
Last Updated on Wednesday, 8 December 2010 09:16 Written by DCD Admin Friday, 3 October 2008 09:04
Design Technology Leader Sponsors Key Events and Showcases European Automaker Success A world leader in design innovation technologies, will make its debut appearance at the 2008 Paris Mondial de l’Automobile, one of the world’s largest and most important auto shows, in Paris Porte de Versailles, France, from October 4-19, 2008. Autodesk’s participation reflects its focus on providing a solution for Digital Prototyping that helps automotive industry manufacturers to better concept, model and test designs before they are ever built, thereby reducing costs and accelerating time to market. Sponsored by the International Organization of Motor Vehicle Manufacturers, the Paris Mondial de l’Automobile has been the venue for the introduction of new production automobile and concept cars for more than a century.
As part of its presence at the show, Autodesk will be serving as a gold sponsor for several main events: — AutoDesignNight. Scheduled to take place on October 2, AutoDesignNight provides an unparalleled networking opportunity for the automotive industrial design community in a casual, but professional, atmosphere. For more information, visit http://www.autodesignnight.com/Paris. — Interior Motives Design Awards. On October 3, this contest recognizes automotive industrial design achievements in categories ranging from Best Conceptual Interior, Best Use of Ambient Lighting, Best Safety Innovation and more. For additional information, visit http://www.interiormotivesawards.com/.
“Historically, Autodesk has been a major partner of the global automobile industry, delivering integrated conceptual design, engineering, and manufacturing tools across all phases of product development,” said Robert “Buzz” Kross, senior vice president of Autodesk Manufacturing Solutions. “Our attendance at the Paris Motor Show, and our sponsorship of AutoDesignNight and the Interior Motives Design Awards, is a natural extension of our commitment to meeting the needs of global automotive engineers and designers.”
Autodesk customer Estech, a French design firm specializing in the industrial automotive field, will have a booth at the 2008 Paris Mondial de l’Automobile (Hall 3, Lane 5, Stand 524) displaying its full-scale show car, the Crysalys, which it developed using Autodesk Digital Prototyping tools. Digital Prototyping brings together design data from all phases of the development process to create a single digital model. This digital model simulates the complete product and gives designers and engineers the ability to better visualize, optimize and manage designs before producing physical prototypes.
“The Autodesk solution for Digital Prototyping helps us to better concept, model and test designs before they are ever built,” said Herve Roman, chief executive officer of Estech. “A wide range of Autodesk products, from Autodesk AliasStudio to Autodesk Showcase, worked together seamlessly to create a digital workflow and speed the development of the Crysalys.”
Venturi Automobiles, an ecologically minded French sports car manufacturer, will also have a booth at the show (Hall 5, Lane 1, stand 101) to display animations of its latest prototype vehicle, which was developed with Autodesk Opticore real-time raytracing visualization software, which produces highly interactive and realistic 3D digital product visualizations and presentations.
Gildo Pallanca Pastor, chief executive officer of Venturi Automobiles, said, “Autodesk 3D visualization software solutions enable us to implement a fully digital design process. Those tools reduce development costs of our future models; the choice of production is not based on expensive physical prototypes but on digital prototypes that are entirely explorable and modifiable anytime.” Autodesk in Automotive Autodesk is the market leader in solutions for automotive design, styling and marketing development and is a major supplier of engineering and visualization software for the automotive industry.
For more than 20 years, Autodesk has provided automotive original equipment manufacturers with innovative 2D and 3D applications to simplify the design-to-manufacturing process and provide creative professionals with photorealistic tools that transform imagination into reality. Many of the new vehicles presented by car manufacturers at the 2008 Paris Mondial de l’Automobile were designed with Autodesk solutions for Digital Prototyping.
Learn MoreRapid innovation yields 30 percent market share gain
Last Updated on Wednesday, 8 December 2010 09:20 Written by DCD Admin Wednesday, 1 October 2008 09:16
Autocar is a small operation that competes against much larger companies. Management??s goal is to remain lean and responsive while capturing market share from their bigger competitors. ??What Autocar tries to do is maintain a small organization that can be dynamic and respond faster than our competition to the end users,?? says Bill Dolesh, vice president of engineering at Autocar. The company has been remarkably successful at this, having doubled the sales of its Xpeditor trucks in the past two years and increased its market share from about 12 percent when current management took over three years ago to more than 40 percent today. The company??s ranking in the LCF truck market has gone from third to second in three years, and it??s looking like Autocar will capture the number-one position soon.




